Premium leisure airline Beond is set to upgrade its inflight entertainment. The Maldives-based airline will offer its passengers Apple’s latest mixed reality headset, the Vision Pro, to have a more immersive in-flight experience. This will make the company the world’s first premium leisure airline to offer Apple’s new AR/VR headset. Starting July 2024 Beond will start offering the Apple Vision Pro to its passengers on flights to Maldives.
Read what the company’s CEO has to say
Beond’s Chairman and CEO, Tero Taskila, said: “The Apple Vision Pro will transform the inflight entertainment experience, and we will be first to offer it to select passengers. In addition to our existing and ever-growing library of inflight content such as movies and games, Beond will showcase stunning resort destinations and activities in the Maldives. We are working now with partners in the Maldives to prepare truly amazing footage. The inflight experience will build anticipation for passengers before they arrive in the Maldives. Offering the Apple Vision Pro is another step in our vision of delivering a premium travel experience to our customers, from the start to finish of their journey. We’re proud to be the first airline to deploy the technology.”
Beond also claims to be the world’s first premium leisure airline that offers “unique and tailored experiences for today’s modern travellers.” The company is also expected to initiate flights from a variety of destinations with the latest aviation and luxury travel innovations.
The company received its second flight last week. In 2023, Beond launched its commercial passenger services from Munich, Zurich, and Riyadh to Malé, Maldives. The company is set to debut flights from Milan, Dubai, and Bangkok to the Maldives in mid-2024, in an all-lay flat seating configuration.